When you enter Omega Mart, you find yourself in what looks like a normal grocery store. Las Vegas news: COVID-19 vaccination center opening inside Strip resort What story is Omega Mart telling? "It's mission is driven by conveying a story to the audience." "The show here in Las Vegas is really a social commentary on consumerism, corporate culture and environmental stewardship, and it's what we call an alternative storytelling environment," said Corvas Brinkerhoff, executive creative director of Meow Wolf Las Vegas. Plausible Deniability Laundry Detergent. And Wake Up! – a real household cleaning spray. The experience begins with hundreds of products stocked on shelves.Īmong the more than 150 products? Nut-Free Salted Peanuts. Meow Wolf has had many other successful projects, many of which have an element of the familiar to them, inviting you to feel comfortable in your surroundings before you’re led through the many worlds created by the imagination and hands of Meow Wolf’s artists.Ī few of Meow Wolf’s projects before their permanent installation of Omega Mart at Area 15 have included The House of Eternal Return where small-town meets science fiction, The Due Return that explored an alien landscape, and the artist-driven voyage of Kaleidoscope.It’s a 52,000-square-foot viscerally stimulating, psychedelic and unpredictable immersive art experience. The mind-bending experience of the Omega Mart exhibit is just one example of their incredible work.
Today, the Meow Wolf collective has grown to include hundreds of artists in all fields of creative expression. The mission behind Meow Wolf is to “Inspire creativity through art, exploration, and play, so that imagination will transform the world.” Omega Mart by Meow Wolf Las Vegas is a shining example of this. The artists behind Meow Wolf’s fame are creative geniuses in the realms of graphic design, painting, sculpting, music, and technology. Meow Wolf’s beginnings were humble but purposeful as a small collective of artists from Santa Fe. After exploring the surreal worlds of Meow Wolf’s Omega Mart Las Vegas, we think you might find your local grocery store a bit boring. Adults and kids alike can play, crawl through secret portals, travel unexpected landscapes, and touch everything in this mind-bending exhibit. Whatever way you view this unique experience, there’s lots to do for all ages. Discovering the backstory is so much part of the adventure that guests are given a Boop card that allows them to unlock computers and secret electronic files to uncover clues. Throughout the four main areas and multiple other exhibits, the often surreal art tells a story and holds clues that are for you to figure out, including what’s behind the evil doings of the Dramcorp offices, which is the “corporate headquarters” for Omega Mart. If you have a creative and open mind, it’s honestly enough to wander and explore all the different areas featuring jaw-dropping work.īut, for the inquisitive, Omega Mart offers an entirely different type of experience. We see the strange in the familiar while wandering through the titular Omega. Like the first location in Santa Fe, New Mexico, this Las Vegas location transports visitors to a surreal, mind-bending alternate reality where our reality is warped by otherworldly elements. For those who just want to wander and observe, there are hundreds of funky and interesting artistic creations from both international and local artists. Omega Mart marks the second installment of Meow Wolf immersive experiences.
Guests of all ages are invited in through the doors of Omega Mart Las Vegas, and how you experience Meow Wolf’s latest installation is entirely up to you. It looks like a typical grocery store with a few artistic surreal touches, but within moments, you’re learning that this is one extraordinary supermarket.
The flagship grocery store of Dramcorp, Omega Mart's parent corporation, this sprawling exploration of commerce was brought to life by hundreds of Meow Wolfers and dozens of collaborating artists from Las Vegas and around the world. It’s an interactive experience that draws you in bit by bit until you’re fully invested in the immersive storytelling and looking for clues to unravel the mysteries that Meow Wolf’s Omega Mart holds.Īs you enter the Omega Mart experience that spans more than 50,000 sq ft, everything seems vaguely familiar, maybe with a touch of whimsy. Omega Mart is Meow Wolf's second permanent exhibition, which opened in February 2021 in Las Vegas, Nevada. Omega Mart is a far cry from the usual art installations you might see around town. Many have ventured their way through Omega Mart at Area 15 in Las Vegas, but few are able to find the words to describe what they’ve experienced there.